Expert In You

Create & Manage a Positive Online Reputation – From “Google My Business” to Online Reviews

Reviews help to create your brand credibility.
Having all the information online has changed the way people purchase; they prefer to check online feedback and ask for recommendations from friends & families before making any buying decisions.
For any business, it's essential to have a proper review management process as it plays an important role in your overall marketing strategy.
In this episode, we discuss the strategies for managing online reputation and how you can grow your business by creating a positive image of your brand.
About the Guest -
Laurie Hurley is an entrepreneur who started in the digital world back in 2008. Prior to the prevalence of the internet as a marketing tool, Laurie worked in Retail Management and Buying and the Hospitality industry in Executive Management and Guest Relations. Being face to face with customers and guests all day really primed her to focus on Customer Care for essential businesses, franchises, and multi-location businesses like restaurants and hotels.
Through her Review Response services (online reputation management) and a strong focus on Google My Business, Laurie has created a portfolio of companies that rely on her to increase customer retention, loyalty, and revenue! She and her team answer reviews personally and will top over 100K reviews by June of this year.
When not working, Laurie enjoys the Southern California weather, and you can find her hiking in the mountains across the street from her home.
Social Links of the Guest -
Website - https://www.socialmeetsdigital.com
Facebook Profile - https://www.facebook.com/SocialMeetsDigital/
LinkedIn Profile - https://www.linkedin.com/in/lauriehurley/
Offer -
A 30-minute call with Laurie on anything related to Google My Business or Online Reputation Management. Visit her website and click on Contact Us or the calendar that pops up.
About the Host:
Ann Carden is a highly sought-after Expert Business Growth Consultant, Marketing Strategist, three-time published Author, and a #1 Bestselling Author, and Professional Speaker for small businesses and entrepreneurs.
With more than forty-one years of business experience and coaching and consulting hundreds of coaches, entrepreneur’s and owners in more than forty different industries to more success, Ann knows what it takes to succeed in all areas of business.
After spending thirteen years in corporate business management, Ann started her journey as an entrepreneur building businesses for herself for twenty-nine years. Her first business started out of financial hardship and Ann was able to propel that business into the international market (before the internet.)
After selling that business, she went on to start and build five more businesses to succeed. She has sold those businesses and today has a passion for helping small business owners and entrepreneurs build their success.
She has been featured on the affiliates of ABC, NBC, CW, and FOX, among many other media outlets. Her articles have been published on Small Business Trendsetters and Business Innovators Magazine, and she has been a featured guest on multiple podcast shows such as; “Business Innovators Radio” podcast which can be heard at: BusinessInnovatorsRadio.com/Ann-Carden.
She was also chosen as one of the top coaches in the world by Six-Figure Coach Magazine.
Through the years Ann has educated thousands of professionals through speaking, workshops, seminars, and online platforms as a Speaker.
Social Links:
Linkedin: http://www.linkedin.com/in/business-consultant-coach
Youtube: https://www.youtube.com/anncarden
Facebook: https://www.facebook.com/Ann-Carden-A-Carden-Inc-110882230558068/
(0:00) Introduction and Guest Introduction: Laurie Hurley
(2:00) Laurie's Evolution in Niche and Importance of Online Reputation Management
(6:05) Role of Online Reputation Management Platforms in Review Collection and Response
(10:44) Tools and Systems for Managing and Responding to Reviews
(14:29) Value of Customer Retention and Importance of Responding to Reviews
(18:03) Utilizing Google My Business for Enhancing Online Presence
(23:28) Optimizing Google My Business: Keywords and Frequent Updates
(29:30) Importance of Hiring an Expert for Business Growth
(30:06) Laurie's Range of Services and Importance of Online Presence Post-Pandemic
(33:08) Role of Customer Reviews in Enhancing Customer Experience and Ann's Closing Remarks

Should You Specialize or Niche In Your Consulting, Coaches, or Professional Services Business

Is it really important to focus on a specific niche or specialty?
People have many mindset limitations when it comes to specializing or niching in their business. They believe they will miss out on customers, clients, and sales.
In this episode, I discuss why it is essential to have a niche or specialize and how it helps to grow your business further both online and offline. Having a niche enables you to become an Expert in that industry or specialize, which will help you stand out and build authority and credibility for your brand.
About the Host:
Ann Carden is a highly sought-after Expert Business Growth Consultant, Marketing Strategist, three-time published Author, and a #1 Bestselling Author, and Professional Speaker for small businesses and entrepreneurs.
With more than forty-one years of business experience and coaching and consulting hundreds of coaches, entrepreneur’s and owners in more than forty different industries to more success, Ann knows what it takes to succeed in all areas of business.
After spending thirteen years in corporate business management, Ann started her journey as an entrepreneur building businesses for herself for twenty-nine years. Her first business started out of financial hardship and Ann was able to propel that business into the international market (before the internet.)
After selling that business, she went on to start and build five more businesses to succeed. She has sold those businesses and today has a passion for helping small business owners and entrepreneurs build their success.
She has been featured on the affiliates of ABC, NBC, CW, and FOX, among many other media outlets. Her articles have been published on Small Business Trendsetters and Business Innovators Magazine, and she has been a featured guest on multiple podcast shows such as; “Business Innovators Radio” podcast which can be heard at: BusinessInnovatorsRadio.com/Ann-Carden.
She was also chosen as one of the top coaches in the world by Six-Figure Coach Magazine.
Through the years Ann has educated thousands of professionals through speaking, workshops, seminars, and online platforms as a Speaker.
Social Links:
Linkedin: http://www.linkedin.com/in/business-consultant-coach
Youtube: https://www.youtube.com/anncarden
Facebook: https://www.facebook.com/Ann-Carden-A-Carden-Inc-110882230558068/
(0:00) Introduction and Importance of Niche Specialization
(1:21) Ann's Personal Niche Success Story
(3:23) Credibility and Understanding in Your Chosen Niche
(4:30) Building Your Personal Brand and Expertise
(6:12) Exploring the Concept of a "Microniche"
(7:24) Scaling and Building a 7-Figure Business
(9:21) Defining Your Offer and Creating a System
(11:25) Challenges in Marketing Without a Defined Niche
(13:12) Aligning Your Offer with Client Profits
(14:21) Conclusion and Invitation to Subscribe

STAND OUT & GROW YOUR BUSINESS ONLINE by Implementing the Right Marketing Strategies

How well do you know your customer's needs? How much people are aware of your brand depends on your marketing strategy.
You may provide the best products and services, but none of your customers will know about it unless you are actively marketing your business.
In today’s time, where most of your competitors are marketing online and approaching the same audience, it is challenging to create your brand visibility. But by following some basic marketing strategies, you can stand out. In this episode, we discuss the strategies you can implement to increase your brand visibility and brand trust among your customers.
About the Guest -
With over 23 years in marketing and five years owning her current business Abbie Alter built a local audience of over 30,000 Moms in Plano, TX, on Facebook and Instagram and runs a local media platform, “Plano Moms.”
She coaches local business owners on how to do online marketing well in the local space. She is a Plano Chamber and Junior League of Collin County Member and recent graduate of Leadership Plano Class 37.
Social Links of the Guest -
Website - https://planomoms.com/
Facebook Profile https://www.facebook.com/planomoms/
LinkedIn Profile - https://www.linkedin.com/in/abbiealter/
About the Host:
Ann Carden is a highly sought-after Expert Business Growth Consultant, Marketing Strategist, three-time published Author and a #1 Bestselling Author, and Professional Speaker for small businesses and entrepreneurs.
With more than forty-one years of business experience and coaching and consulting hundreds of coaches, entrepreneur’s and owners in more than forty different industries to more success, Ann knows what it takes to succeed in all areas of business.
After spending thirteen years in corporate business management, Ann started her journey as an entrepreneur building businesses for herself for twenty-nine years. Her first business started out of financial hardship and Ann was able to propel that business into the international market (before the internet.)
After selling that business, she went on to start and build five more businesses to succeed. She has sold those businesses and today has a passion for helping small business owners and entrepreneurs build their success.
She has been featured on the affiliates of ABC, NBC, CW, and FOX, among many other media outlets. Her articles have been published on Small Business Trendsetters and Business Innovators Magazine, and she has been a featured guest on multiple podcast shows such as; “Business Innovators Radio” podcast which can be heard at: BusinessInnovatorsRadio.com/Ann-Carden.
She was also chosen as one of the top coaches in the world by Six-Figure Coach Magazine.
Through the years Ann has educated thousands of professionals through speaking, workshops, seminars, and online platforms as a Speaker.
Social Links:
Linkedin: http://www.linkedin.com/in/business-consultant-coach
Youtube: https://www.youtube.com/anncarden
Facebook: https://www.facebook.com/Ann-Carden-A-Carden-Inc-110882230558068/
(0:00) Introduction and background of guest Abby Alter
(1:39) Building and expanding a local online media platform
(3:10) Understanding and catering to the platform's audience: moms
(5:10) Strategies and motivations behind starting the platform
(8:24) Standing out in a noisy marketing environment and knowing your audience
(11:08) The common marketing mistake of business-centric messages
(13:20) Emotional aspect of buying decisions and the power of customer testimonials
(16:45) Consistency and repetition in marketing messages
(20:44) Planning for the future and marketing during tough times
(24:32) Creating business momentum and finding opportunities during adversity
(29:39) Sponsor message

Grow & Scale Your Client Services Business With LinkedIn

LinkedIn is not an online resume platform, it is a goldmine for your business.
Some of the common misconceptions about LinkedIn are:
But none of the above statements are true. LinkedIn is the world’s largest professional platform to help you grow your network, generate leads, product sales, and even hire professionals for your business.
In this episode, I discuss how to build a lucrative and impactful coaching and consulting, or a professional service business using LinkedIn.
About the Host:
Ann Carden is a highly sought-after Expert Business Growth Consultant, Marketing Strategist, three-time published Author and a #1 Bestselling Author, and Professional Speaker for small businesses and entrepreneurs.
With more than forty-one years of business experience and coaching and consulting hundreds of coaches, entrepreneur’s and owners in more than forty different industries to more success, Ann knows what it takes to succeed in all areas of business.
After spending thirteen years in corporate business management, Ann started her journey as an entrepreneur building businesses for herself for twenty-nine years. Her first business started out of financial hardship and Ann was able to propel that business into the international market (before the internet.)
After selling that business, she went on to start and build five more businesses to succeed. She has sold those businesses and today has a passion for helping small business owners and entrepreneurs build their success.
She has been featured on the affiliates of ABC, NBC, CW, and FOX, among many other media outlets. Her articles have been published on Small Business Trendsetters and Business Innovators Magazine, and she has been a featured guest on multiple podcast shows such as; “Business Innovators Radio” podcast which can be heard at: BusinessInnovatorsRadio.com/Ann-Carden.
She was also chosen as one of the top coaches in the world by Six-Figure Coach Magazine.
Through the years Ann has educated thousands of professionals through speaking, workshops, seminars, and online platforms as a Speaker.
Social Links:
Linkedin: http://www.linkedin.com/in/business-consultant-coach
Youtube: https://www.youtube.com/anncarden
Facebook: https://www.facebook.com/Ann-Carden-A-Carden-Inc-110882230558068/
(0:00) Introduction to the episode and topic
(1:00) The potential and evolution of LinkedIn
(3:26) Comparing LinkedIn and Facebook users' income levels
(5:04) Optimizing your LinkedIn profile for ideal clients
(7:35) Utilizing LinkedIn for opportunities, partnerships, and referrals
(11:34) Building genuine connections on LinkedIn
(11:58) Exploring LinkedIn's new event feature
(13:56) LinkedIn's upcoming audio feature
(14:23) Various business objectives achievable through LinkedIn

Leverage Your Money - Diversify, Build & Grow Your Wealth & Generate An Additional Source of Income for You

Whether you are an Employee or an Entrepreneur, we all need to make investments.
You work hard for money; make money work harder for you. Investing is not only to take charge of your financial security, but it should also help you grow your wealth to generate an additional source of income. For that, you need to invest wisely.
In this episode, we discuss how you can leverage your money by investing in the real estate market and into multifamily units. And what are some of the mistakes people make while investing?
About the Guest -
Venkat is a Co-founder of Raven Multifamily, a Real Estate Investment company based in Dallas, Texas. Venkat founded this company after transitioning from 14 years of Corporate IT career.
Raven specializes in value-add Multifamily (apartments) investing in high growth markets of the United States. Venkat provides investment opportunities to individual and institutional investors to earn Passive Income through syndication and partnerships. Venkat's currently managed $300 Million worth of assets in Texas & Colorado.
Social Links of the Guest -
Website - http://www.ravenmf.com
Facebook Profile - https://www.facebook.com/ravenmultifamily/
LinkedIn Profile - https://www.linkedin.com/in/venkat-avasarala-9a09a94/
https://profiles.forbes.com/members/realestate/profile/Venkat-Avasarala-Co-Founder-Raven-Multifamily-Raven-Multifamily/7efbd613-5100-4deb-a906-40b349634431
https://www.forbes.com/sites/forbesrealestatecouncil/2020/11/10/applying-for-your-first-mortgage-14-expert-tips-to-boost-your-approval-chances/?sh=a05a07c4dbe6
About the Host:
Ann Carden is a highly sought-after Expert Business Growth Consultant, Marketing Strategist, three-time published Author and a #1 Bestselling Author, and Professional Speaker for small businesses and entrepreneurs.
With more than forty-one years of business experience and coaching and consulting hundreds of coaches, entrepreneur’s and owners in more than forty different industries to more success, Ann knows what it takes to succeed in all areas of business.
After spending thirteen years in corporate business management, Ann started her journey as an entrepreneur building businesses for herself for twenty-nine years. Her first business started out of financial hardship and Ann was able to propel that business into the international market (before the internet.)
After selling that business, she went on to start and build five more businesses to succeed. She has sold those businesses and today has a passion for helping small business owners and entrepreneurs build their success.
She has been featured on the affiliates of ABC, NBC, CW, and FOX, among many other media outlets. Her articles have been published on Small Business Trendsetters and Business Innovators Magazine, and she has been a featured guest on multiple podcast shows such as; “Business Innovators Radio” podcast which can be heard at: BusinessInnovatorsRadio.com/Ann-Carden.
She was also chosen as one of the top coaches in the world by Six-Figure Coach Magazine.
Through the years Ann has educated thousands of professionals through speaking, workshops, seminars, and online platforms as a Speaker.
Social Links:
Linkedin: http://www.linkedin.com/in/business-consultant-coach
Youtube: https://www.youtube.com/anncarden
Facebook: https://www.facebook.com/Ann-Carden-A-Carden-Inc-110882230558068/
(0:00) Introduction and guest, Venkat Avasarala's business overview
(5:28) Discussion on job security and the importance of multiple income streams
(7:39) Transition to multifamily real estate, challenges, and strategies
(14:07) Process of finding investors for larger projects and communication strategies
(15:10) Insight into making your money work for you and the importance of investing
(20:09) Potential for consulting on investment and understanding real estate investment
(25:55) Journey to becoming confident in investing and learning from failures
(28:58) Importance of business location and impact of interstate migration
(31:45) Wrapping up, sharing contact details, and final words
(33:37) Ann's closing remarks and episode sign-off

Get Higher Paying Clients and Contracts On LinkedIn

When is the last time you raised your fees?
What kind of clients are you targeting?
Are you spending your time in the wrong place to get higher-value clients?
For consultants, coaches, or a professional service providers, who would like to raise their fees and work with high-paying clients, they often want to know how and where to find these clients. In this episode, I talk about how you can find high-paying clients on LinkedIn.
About the Host:
Ann Carden is a highly sought-after Expert Business Growth Consultant, Marketing Strategist, three-time published Author and a #1 Bestselling Author, and Professional Speaker for small businesses and entrepreneurs.
With more than forty-one years of business experience and coaching and consulting hundreds of coaches, entrepreneur’s and owners in more than forty different industries to more success, Ann knows what it takes to succeed in all areas of business.
After spending thirteen years in corporate business management, Ann started her journey as an entrepreneur building businesses for herself for twenty-nine years. Her first business started out of financial hardship and Ann was able to propel that business into the international market (before the internet.)
After selling that business, she went on to start and build five more businesses to succeed. She has sold those businesses and today has a passion for helping small business owners and entrepreneurs build their success.
She has been featured on the affiliates of ABC, NBC, CW, and FOX, among many other media outlets. Her articles have been published on Small Business Trendsetters and Business Innovators Magazine, and she has been a featured guest on multiple podcast shows such as; “Business Innovators Radio” podcast which can be heard at: BusinessInnovatorsRadio.com/Ann-Carden.
She was also chosen as one of the top coaches in the world by Six-Figure Coach Magazine.
Through the years Ann has educated thousands of professionals through speaking, workshops, seminars, and online platforms as a Speaker.
Social Links:
Linkedin: http://www.linkedin.com/in/business-consultant-coach
Youtube: https://www.youtube.com/anncarden
Facebook: https://www.facebook.com/Ann-Carden-A-Carden-Inc-110882230558068/
(0:00) Introduction to the episode and Ann Carden
(0:24) Strategies for raising coaching and consulting fees
(1:29) Importance of expert positioning and high-value offers
(3:03) Optimizing LinkedIn profile for increased online visibility
(6:22) Creating a LinkedIn profile that resonates with ideal clients
(9:58) Determining if your clients are on LinkedIn
(13:21) Differences in approach needed for LinkedIn compared to Facebook
(15:04) New features on LinkedIn and how to use them
(18:09) Leveraging LinkedIn's network visibility for connections
(21:49) Importance of expertise and positioning on LinkedIn for closing big deals
(23:24) Final thoughts and call to action

5 Steps to Get All the Clients and Customers You Want

Do you feel you have wasted a lot of money and time trying to get clients and customers and your business is still not where you want it to be?
We all have been there somewhere down the line.
I share the marketing & sales fundamentals and strategies to get that first Million dollars in your business in this episode.
About the Host:
Ann Carden is a highly sought-after Expert Business Growth Consultant, Marketing Strategist, three-time published Author and a #1 Bestselling Author, and Professional Speaker for small businesses and entrepreneurs.
With more than forty-one years of business experience and coaching and consulting hundreds of coaches, entrepreneur’s and owners in more than forty different industries to more success, Ann knows what it takes to succeed in all areas of business.
After spending thirteen years in corporate business management, Ann started her journey as an entrepreneur building businesses for herself for twenty-nine years. Her first business started out of financial hardship and Ann was able to propel that business into the international market (before the internet.)
After selling that business, she went on to start and build five more businesses to succeed. She has sold those businesses and today has a passion for helping small business owners and entrepreneurs build their success.
She has been featured on the affiliates of ABC, NBC, CW, and FOX, among many other media outlets. Her articles have been published on Small Business Trendsetters and Business Innovators Magazine, and she has been a featured guest on multiple podcast shows such as; “Business Innovators Radio” podcast which can be heard at: BusinessInnovatorsRadio.com/Ann-Carden.
She was also chosen as one of the top coaches in the world by Six-Figure Coach Magazine.
Through the years Ann has educated thousands of professionals through speaking, workshops, seminars, and online platforms as a Speaker.
Social Links:
Linkedin: http://www.linkedin.com/in/business-consultant-coach
Youtube: https://www.youtube.com/anncarden
Facebook: https://www.facebook.com/Ann-Carden-A-Carden-Inc-110882230558068/
(0:00) Introduction and welcome by Ann Carden
(2:10) Distinction between marketing and sales
(4:35) Strategy for building an email list and identifying your target market
(10:17) Crafting an effective marketing message and understanding your client's hot buttons
(14:40) The role of media in your marketing strategy and case study
(20:15) The role of strategy and positioning in attracting clients and customers
(28:58) Understanding your positioning and the role of visibility in the marketplace
(34:23) Leveraging speaking engagements and partnerships for business visibility
(41:02) The importance of making a compelling offer and the sales process
(52:27) Four parts of building out a sales process and evaluating your lead generation effectiveness
(57:17) Conclusion: Five steps to increase your business exponentially

“Just Do It” – Take a Leap into Business

In this episode, my guest Angel Ribo shares his story of starting his own business after working for more than a decade in corporate. He shares the mistakes he has made and what strategies have helped him grow his business.
About The Guest -
Angel RIBO, known as The CEO Confidant, is a Business Influencer, LinkedIn strategist, International TV Host, Public Speaker, CEO Consultant, Board Member, and Philanthropist.
In the last 21 years, Angel has helped more than 1,500 CEOs in 33 different countries to Accelerate the growth of their businesses. He was born near Barcelona, and he has lived in 8 countries and speaks 5 languages.
Established Entrepreneurs and Corporate CEOs hire Angel to bridge the Gap Globally for Expansion and Exposure to Grow their Businesses.
Angel sits on the Board of the Evolutionary Business Council, an organization with more than 350 Global Transformational Leaders with a combined reach of well over 600 Million people.
Angel is based in Texas, and early in 2017, he launched his International Foundation, Wisdom for Kids, and he has helped more than 1000 Underprivileged Kids in Latin America become Entrepreneurs using their Local Resources.
Social Links of the Guest -
See Angel Ribo on all his Social Media outlets - https://linkfol.io/theceoconfidant
Email - angel@angelribo.com
About the Host:
Ann Carden is a highly sought-after Expert Business Growth Consultant, Marketing Strategist, three-time published Author and a #1 Bestselling Author, and Professional Speaker for small businesses and entrepreneurs.
With more than forty-one years of business experience and coaching and consulting hundreds of coaches, entrepreneur’s and owners in more than forty different industries to more success, Ann knows what it takes to succeed in all areas of business.
After spending thirteen years in corporate business management, Ann started her journey as an entrepreneur building businesses for herself for twenty-nine years. Her first business started out of financial hardship and Ann was able to propel that business into the international market (before the internet.)
After selling that business, she went on to start and build five more businesses to succeed. She has sold those businesses and today has a passion for helping small business owners and entrepreneurs build their success.
She has been featured on the affiliates of ABC, NBC, CW, and FOX, among many other media outlets. Her articles have been published on Small Business Trendsetters and Business Innovators Magazine, and she has been a featured guest on multiple podcast shows such as; “Business Innovators Radio” podcast which can be heard at: BusinessInnovatorsRadio.com/Ann-Carden.
She was also chosen as one of the top coaches in the world by Six-Figure Coach Magazine.
Through the years Ann has educated thousands of professionals through speaking, workshops, seminars, and online platforms as a Speaker.
Social Links:
Linkedin: http://www.linkedin.com/in/business-consultant-coach
Youtube: https://www.youtube.com/anncarden
Facebook: https://www.facebook.com/Ann-Carden-A-Carden-Inc-110882230558068/
(0:00) Introduction to the episode and guest Angel Ribo
(5:00) Transition from corporate America to entrepreneurship and the value of experience
(10:00) The role of curiosity, focus, and adaptability in entrepreneurship
(15:00) Collaboration, neuroscience, and the concept of momentum in entrepreneurship
(20:00) Overcoming fear and the importance of individual expertise in business
(25:00) Maintaining a positive mindset and understanding finances in entrepreneurship
(30:00) Impact of the pandemic and potential of international market expansion
(35:00) Overcoming fear in the global market and the power of asking the right questions
(40:00) Transferable skills, strategy of acquisitions, and business expansion
(45:00) Key takeaways: Taking perfect action and engaging potential clients early
(49:00) How to reach Angel Ribo and episode wrap-up

Bring Out the Speaker Within You - Be Visible, Be Seen, Create an Impact to Grow Your Business

The more you are seen, the more business you can generate. As my guest George Hendley says, there is a speaker with all of us; we just need to bring it out.
In this episode, George Hendley shares his story from having a speech problem to becoming a successful speaker.
About The Guest -
George founded George Hendley Presentations, a training/coaching/consulting firm, in 1992. He is also the founder of The Speakers Academy in 2011, his primary focus for 9 years. At The Speakers Academy, he works with business leaders who want to speak with confidence.
During the past 28 years, George wrote over 150 articles on various timely and relevant topics. Those topics include Presentation Skills, Listening, Leadership, Attitude, and Understanding Body Language. He also co-authored Meditations for the Road Warrior with 10 other professional speakers.
He posts frequent tips and insights on his Speakers Academy Facebook and LinkedIn page that are clear, brief, and practical.
His zeal for learning and the desire to teach and mentor others makes him a passionate, enthusiastic, and competent presenter. He is eager to help you on your learning and life quest.
Social Links of the Guest -
Website - http://www.TheSpeakersAcademy.com
Facebook Profile - https://www.facebook.com/TheSpeakersAcademy
LinkedIn Profile -https://www.linkedin.com/in/georgehendleythespeakersacademy/
Book a Call with Him - https://www.meetup.com/The-Speakers-Academy/
About the Host:
Ann Carden is a highly sought-after Expert Business Growth Consultant, Marketing Strategist, three-time published Author and a #1 Bestselling Author, and Professional Speaker for small businesses and entrepreneurs.
With more than forty-one years of business experience and coaching and consulting hundreds of coaches, entrepreneur’s and owners in more than forty different industries to more success, Ann knows what it takes to succeed in all areas of business.
After spending thirteen years in corporate business management, Ann started her journey as an entrepreneur building businesses for herself for twenty-nine years. Her first business started out of financial hardship and Ann was able to propel that business into the international market (before the internet.)
After selling that business, she went on to start and build five more businesses to succeed. She has sold those businesses and today has a passion for helping small business owners and entrepreneurs build their success.
She has been featured on the affiliates of ABC, NBC, CW, and FOX, among many other media outlets. Her articles have been published on Small Business Trendsetters and Business Innovators Magazine, and she has been a featured guest on multiple podcast shows such as; “Business Innovators Radio” podcast which can be heard at: BusinessInnovatorsRadio.com/Ann-Carden.
She was also chosen as one of the top coaches in the world by Six-Figure Coach Magazine.
Through the years Ann has educated thousands of professionals through speaking, workshops, seminars, and online platforms as a Speaker.
Social Links:
Linkedin: http://www.linkedin.com/in/business-consultant-coach
Youtube: https://www.youtube.com/anncarden
Facebook: https://www.facebook.com/Ann-Carden-A-Carden-Inc-110882230558068/
(0:00) Introduction to the episode and guest, George Hendley
(4:28) Birth of the speaker's academy and leveraging personal expertise
(10:17) The importance of speaking in business and working with experts
(16:13) Overcoming the fear of public speaking and fear of failure
(20:15) George Hendley's three-step process for effective presentations
(24:28) Adapting to pandemic-induced changes in speaking opportunities
(28:36) The significance of follow-through after presentations
(32:07) Building a profitable business and the necessity of constant improvement
(34:13) The impact of small improvements and coaching in professional growth
(35:49) Contacting George Hendley and his free training sessions
(38:18) Final thoughts and closing remarks

Building the Right Foundation In Your Business Will Determine Your Long Term Success – Even In Economic Downturns

Preparation is the Key. In this episode, my guest Terra Fontenot-Beard discusses the importance of preparing and pre-planning to overcome all the business hurdles and standout.
Key Points:
Understand why it is important to outsource your finances if you are a solo entrepreneur.
Find out why a business fails.
-Understand the importance of book-keeping for small businesses.
Learn the right time to invest and bring people on-board in your business.
Learn how to survive all the downs in your business.
Understand the importance of having an online presence of your business.
Learn the importance of culture & the right environment.
Understand the importance of the Employee Handbook.
Understand why employee retention is important to build a sustainable business.
Know how outsourcing can help your business.
About the Guest -
With over a decade of experience in managing staff, day-to-day operations, and millions of revenue dollars for Corporate organizations, Terra Fontenot-Beard offers a unique blend of leadership, expertise, and knowledge. She has established an entrepreneurial platform as a triple-threat entrepreneur, 2x author, mental health advocate, and an accounting and business operations outsourcing consultant at Fontenot & Associates Solutions, LLC, as the founder. Her desire for financial freedom ignited The Cookie Box Beauty Supply Store's aspirational launch, an online hair, skin, and beauty supply store. Terra is currently the co-founder of Sisters Doing More, a business platform that educates and empowers women, children, and families within the community to become mentally and financially healthy.
Terra has been recognized in many blog features for her accounting and business knowledge for other business leaders and influencers. Through the assignment of various roles, Terra has been able to take her hands-on experiences to cut costs, reallocate manpower to developing real-time accounting and an updated organization system for small to mid-sized businesses alike. In 2016, Terra was recognized as one of the Courageous Businesswomen Who Take Charge in Courageous Woman Magazine.As a native of Galveston, Texas, Terra is a proud mother of five and an alumnus of Texas Southern University, where she earned her Bachelor of Business Administration in Accounting. She is passionate about using her skills and knowledge to improve the success rates of new and existing service-based entrepreneurs and small business owners.
Social Links of the Guest -
Website - http://www.fontenotsolutionsblog.com
Facebook Profile - http://www.facebook.com/fontenotsolutions
LinkedIn Profile - https://www.linkedin.com/in/terra-fontenot-beard-mba-9167b320/
Instagram Profile - www.instagram.com/fontenotsolutions
About the Host:
Ann Carden is a highly sought-after Expert Business Growth Consultant, Marketing Strategist, three-time published Author and a #1 Bestselling Author, and Professional Speaker for small businesses and entrepreneurs.
With more than forty-one years of business experience and coaching and consulting hundreds of coaches, entrepreneur’s and owners in more than forty different industries to more success, Ann knows what it takes to succeed in all areas of business. After spending thirteen years in corporate business management, Ann started her journey as an entrepreneur building businesses for herself for twenty-nine years. Her first business started out of financial hardship and Ann was able to propel that business into the international market (before the internet.)
After selling that business, she went on to start and build five more businesses to succeed. She has sold those businesses and today has a passion for helping small business owners and entrepreneurs build their success.
She has been featured on the affiliates of ABC, NBC, CW, and FOX, among many other media outlets. Her articles have been published on Small Business Trendsetters and Business Innovators Magazine, and she has been a featured guest on multiple podcast shows such as: “Business Innovators Radio” podcast which can be heard at: BusinessInnovatorsRadio.com/Ann-Carden.
(0:00) Introduction and guest, Terra Fontenot-Beard
(1:18) Importance of delegating tasks and hiring early
(4:08) The role of business planning and financial management
(7:27) When to invest in hiring and the role of numbers in decision making
(9:57) Impact of the pandemic and the need for online business structure
(13:53) Importance of company culture and employee management
(17:05) The financial and legal implications of employee turnover and lack of handbooks
(23:19) Building a strong business foundation and stopping the bleeding point
(26:47) Outsourcing, technology, and the changing landscape of business post-pandemic
(29:28) Wrapping up and how Ann Carden can help grow your business